Today's business landscape is increasingly complex, with a diversity of industries encountering unprecedented changes daily. In the midst of these developments, it becomes imperative to have clear,
systems-driven navigators who can provide insightful and engaging information. AI Expert, new consumer expert, and global keynote speaker Matt Britton uniquely rises to this occasion every time, employing his exciting, high-energy storytelling approach to shed light on significant business transformations.
One prevalent trend Matt's keynote presentations often highlight is the evolution of advertising, underscored by major brands' strategic maneuvers. A case in point is General Mills' recent eye-catching campaign, effortlessly intertwining family, football traditions, and the brand's popular products, featuring members of the illustrious Kelce and Watt families. By gathering beloved household names around recognizable products like Lucky Charms and Old El Paso, the campaign's intent is to forge a deeper connection with consumers.
Matt's analytical prowess enables him to dissect such innovative marketing strategies for his audience, providing an invaluable learning experience. With his entrepreneurial background as the CEO of Suzy, a market research software platform that has raised over $100 million, Britton brings a wealth of experience to his talks. His expertise has seen him consult for more than half of the Fortune 500 companies, assisting them in navigating the changing business landscape successfully.
Another critical point he often discusses is the power of hiring the right talent. Uber's recent appointment of advertising heavyweight Kristi Argyilan as their global head of advertising emphasizes this. Having worked with major retail brands like Target and Albertsons, Argyilan brings extensive experience, which will be valuable to Uber at a time critical for its survival.
Matt is also conversant with developments in the auto industry. For instance, he acknowledges the emergence of Lucid, an electric vehicle manufacturer that recently launched its first ad campaign. With a powerful ‘Compromise Nothing' message, the brand shows its commitment to top-grade experiences, defying traditional electric vehicle trade-offs.
These brand moves underscore what Matt advocates for in his keynote talks – disruptive innovation. By staying ahead of changes and swiftly adapting, organizations achieve resilience and stability in an era of unprecedented uncertainty.
Matt's ability to grasp the nuances of different business sectors extends to the digital realm. He pays keen attention to the ongoing legal battles facing tech giants, such as the anticipated appeal by TikTok at the U.S. Supreme Court concerning an imposed bill. This bill compels the app to sell its U.S. operations to an American-based entity. TikTok's appeal, if successful, will significantly impact the future of international tech conglomerates operating in the U.S.
Lastly, his keynote discussions would not be complete without insights into highly anticipated, significant cultural events like the Super Bowl LIX. In collaboration with 72andSunny, the NFL weaves captivating narratives through memorable ads designed to increase viewer engagement during the game.
Matt's unique approach of intertwining engaging narrative and business analysis make his keynote speeches interactive and insightful. Audience members gain valuable insights into how brands build resilience and adaptability, how shifts and innovations are impacting businesses and culture, and how these shifts affect society as a whole.
By drawing from his wealth of experience consulting for major corporations and steering his venture to immense success, Matt communicates practical, applicable ideas. Presented as interactive storytelling sessions, these talks spur stimulating conversations, enlighten participants, and inspire them to drive innovation in their capacities.
Through Matt Britton's dynamic keynote presentations, decision-makers can adapt, evolve, and spur growth in their businesses. Engage with Matt today and allow his insightful narratives to guide your business operations. Experience firsthand the value his high-energy talks could bring to your corporate audiences, whether at workshops, offsites, or conferences. Discover the significant, often transformative, impacts strategic decision-making and storytelling can have on businesses and the culture at large. Contact Matt today to learn more about his keynote speaking platform and how it could revolutionize your view of the business world.
Contact Matt Britton to inquire about speaking availability for an upcoming corporate conference, offsite, or workshop you are planning.
