In today's rapidly evolving business landscape, a clear vision and fresh insights about the future of consumer behavior are key. Matt Britton, renowned AI Expert, New Consumer Expert, and international keynote speaker, offers these insights in his enlightening and thought-provoking keynote speeches.
Britton's presentations, centered on pressing business issues, are characterized by high energy storytelling that brings market trends to life. Drawing upon his rich consulting experience with over half of the Fortune 500, his speeches provide practical strategies, effective solutions, and fresh markets insights.
A recent case in point is the strategic partnership between Johnny Walker and the popular TV series “Squid Game.” This groundbreaking collaboration has seen Diageo, the marketer behind Johnny Walker, launch custom branded bottles, a co-branded campaign, and a Times Square takeover to promote the second season of the hit Netflix series.
What does this mean for the business world? To Britton, this is more than just co-branding or meticulous marketing. It's a testament to the seismic shifts in media consumption patterns and the power of global TV shows in shaping consumer behavior. Captivating his audiences, Britton unpacks such collaborations in his keynotes, detailing their implications for industry pioneers and upcoming startups alike.
Britton's keynotes also hone in on trends set to revitalize the industry. Heeding the newsletters' spotlight on the importance of attending top marketing conferences in 2025, Britton emphasizes the invaluable insights, networking opportunities, and current industry trends that these events proffer. They provide a sneak peek into the future of advertising and an opportunity to stay ahead of the competitive curve.
Lessons from compelling advertisements also make their way into Britton’s lively keynotes. Take Shake Shack's successful campaign, “Worth It,” for instance. The ad, promoting its premium ingredients through slow-motion footage, captivated its audience and stood out from competitors that focus on affordability. He elaborates on why such an approach is not just trendy but strategically astute in an increasingly sophisticated market.
Drawing from his entrepreneurial background as the CEO of Suzy, a market research platform that’s raised over $100 million, Britton offers his personal insights into successful entrepreneurship. His sessions detail how brands can leverage influencer endorsement and partner with well-known personas to reach a broad audience base. Backed by comprehensive research, Britton’s keynotes provide a depth of understanding and diverse perspectives on ingrained marketing practices.
In conclusion, selecting Matt Britton as a keynote speaker adds immense value to corporate workshops, offsites or conferences. His dynamic delivery and comprehensive expertise promise to spark thought-provoking discussions and present ground-breaking concepts. More than just a passive listening experience, Britton’s keynotes offer the opportunity to engage with a leading industry expert, culminating in actionable ideas and strategies that drive future business growth.
With such a wealth of experience and a knack for demystifying complex business phenomena, Britton’s keynotes are a must-attend for all industry leaders and enthusiasts alike. To learn more about his speaking platform or to arrange a session, don’t hesitate to get in touch. Let Matt Britton guide you in decoding the New Consumer mindset, delivering unique insights and a fresh perspective on the ever-changing landscape of business, culture, and society. Stay ahead of the curve and lead your business towards uncharted territories with Matt Britton.
Contact Matt Britton to inquire about speaking availability for an upcoming corporate conference, offsite, or workshop you are planning.
