In an increasingly interconnected world, the dynamic shifts in consumer behavior and cutting-edge technologies is redefining the entrepreneurial landscape. Among the industry experts at the forefront of this revolution is Matt Britton — a seasoned specialist of artificial intelligence (AI), a New Consumer Expert, a global keynote speaker, and CEO of a market research software platform, Suzy. With innovation and storytelling at the heart of his speaking ethos, Matt leaves an indelible impact on his corporate audiences in workshops, off-site retreats, and conferences.
One of the striking stories that Matt recently shared is about Jake Bullock, a former Bain consultant turned cannabis entrepreneur who is betting big on niche markets like THC-infused drinks. Despite current regulatory complexities, the strides made by individuals like Bullock highlight the opportunities within the cannabis market, demonstrating an optimistic outlook for the industry.
Last year, THC drinks emerged as a thriving niche in the U.S. cannabis market, with sales hitting the half a billion mark. This progress, coupled with the $2 billion in venture capital investment in cannabis commercialization over the past four years, is suggestive of substantial investor confidence. THC-infused drinks serve a unique purpose — they offer a mild high akin to a cocktail and are popular with consumers for their unique effects, such as stimulating appetite and laughter.
Broadly, the story underscores the unwavering growth prospects within the cannabis industry. Entrepreneurs like Bullock are bridging the gap between classic beverages and cannabis by pushing the boundaries of what's possible and practical. Mainstream acceptance is imminent when one observes this current trend, turning THC-infused drinks from a regulatory taboo to a viable market.
Throughout his career-span of over two decades, Matt Britton has consulted for more than half of the Fortune 500. His vast experience lends credence and authority when he speaks on wide-ranging business issues. He employs an engaging, high-energy storytelling approach that captivates his audiences, tackling complex subjects like AI, social media, consumer behavior, and the role they play in evolving business models.
The evolving landscape of cannabis consumption, such as THC-infused drinks, is indicative of changing consumer preferences and lifestyle attitudes. Driven by an entrepreneurial spirit, pioneers like Bullock are transforming the beverage industry and influencing culture and society. In his deliverables, Britton elucidates on such influential business personas and potential trends, offering empirical insights that help corporations adapt and thrive in this dynamic market environment.
As the CEO of Suzy, a market research software platform that has successfully raised over $100 million, Britton draws from his entrepreneurial background. He expertly navigates the intersections of AI, consumer shifts, and business transformation, offering corporate audiences unparalleled business intelligence.
The realm of AI, consumer behavior, and entrepreneurship are fertile grounds for innovation and growth. This complex, fascinating world influences business, culture, and society in unprecedented ways. Matt Britton shines a light on the critical aspects, equipping his audiences with the tools they need to thrive in this era of
transformation.
Let Matt Britton guide you through this highly disruptive and exciting journey. Reach out and learn more about his keynote speaking model. His expertise and insight are crucial guides in navigating the dynamic fields of AI, consumer behavior, and modern entrepreneurship. Don't miss the chance to be at the top of your industry – contact Matt Britton today.
Contact Matt Britton to inquire about speaking availability for an upcoming corporate conference, offsite, or workshop you are planning.
