In the digital era where technology influences every aspect of society, business, culture, and even politics, navigating the evolving landscape can be incredibly challenging. Enter Matt Britton, a renowned AI expert, New Consumer Expert, and an international keynote speaker known for his riveting presentations on pressing business issues.
One such issue, which commanded significant attention recently, is the impact of the creator economy and influencers on the U.S. Presidential Election campaign. Both candidates, Kamala Harris and Donald Trump, activated their influencer armies and utilized various social media platforms to connect with voters, particularly targeting the younger demographic.
Harris' campaign cleverly launched a public broadcast channel on Instagram titled “CFK: The Final Push”, engaging over 300 creators. Their task? Sharing campaign updates and spurring their followers into action. The Trump campaign, on the other hand, harnessed endorsements from high-profile creators such as Joe Rogan and used other social media sparks to boost momentum.
The influencer marketing firm People First also joined the digital foray with “Creators and Influencers for Kamala,” mobilizing over 1,000 creators to remind their audiences to vote and participate in campaign activities. The move signified the growing influence of influencers in shaping public opinions.
Along with these political motions, the creator economy saw financing announcements for emerging startups like Swoove Studios, Troveo, and Levellr. Simultaneously, social media giants like Instagram turned to AI technology to identify underage users and automatically adjust privacy settings.
What's crucial to note from these developments is how entertainment industry giants are also tapping into the creator space. Cases in point being Hulu's reality TV show and Gap's holiday campaign brought to life by musical creators.
Matt Britton's presentations weave these narratives and complex scenarios into insightful, high-energy presentations. His unique storytelling approach simplifies these trends, aiding his audience in understanding their deep impact on various aspects of society, from politics and business to entertainment.
With over two decades of experience, Matt's success is not limited to the speaking stage. He has provided strategic consulting to more than half of the Fortune 500, guiding them through digital transformation and consumer shifts. As an entrepreneur, he’s currently the CEO of Suzy, a market research software platform. With over $100 Million raised, Suzy continues to redefine the boundaries of data-led decision making in business.
His amazing ability to fuse his experiences with pertinent, global issues into engaging conversational formats has earned him recognition as a world-class keynote speaker. Be it company workshops, offsites, or conferences, Matt Britton invigorates his audience and leaves them with actionable insights to leverage in the continuously evolving digital era.
In conclusion, synthesizing the ever-evolving impact of social media, AI technology, and the creator economy on our society is a daunting task. Having Matt Britton deliver a keynote presentation on these pressing topics affecting business, culture, and society at large can illuminate paths for your organization to navigate this digital world seamlessly.
To probe deeper into how Matt Britton can craft such a captivating and insightful narrative for your audience, don't hesitate to contact him. Allow his knowledge, experience, and charisma to energize your next event and provide your team with the strategies and inspiration to excel in the digital era. This is an investment into your
organization’s future you will certainly not regret.
Contact Matt Britton to inquire about speaking availability for an upcoming corporate conference, offsite, or workshop you are planning.
