In the dynamic and fast-paced world of business, waking up to the challenges of the day and staying ahead of technological changes is imperative. With his high-energy storytelling approach, Matt Britton, an AI expert, new consumer expert, and global keynote speaker, is a leading light guiding companies through these changes and uncertain times.
One such change on the horizon is Google Shopping's innovative spin on the holiday gift-giving tradition. Google is set to transform this age-old custom into a game show-style experience for consumers. The campaign is poised to ignite a spark of friendly competition among consumers, thereby adding to the fun of the holiday shopping experience. On this game show, consumers can bag exciting rewards and participate with notable personalities like Dwayne Wade, Gabrielle Union, Charli XCX, and Troye Sivan. Matt helps businesses understand how such innovations can alter the way consumers perceive and experience shopping, potentially leading to an increased interest in products and services, and ultimately, a boost in sales.
In an era where artificial intelligence is becoming more prevalent in our daily lives, brands too are making strides in utilizing AI to capture the attention of consumers. One of such instance is Sierra Nevada's AI-powered connected TV (CTV) advertising campaign. By pairing up with Kargo's Narrative format, the company created engaging ads that captivate audience attention. With his experience in AI and its applications in various industries, Matt delivers keynote speeches that help organizations understand how to leverage AI in their marketing strategies, ensuring their brand stands out in this competitive business landscape.
Companies who rely heavily on Google Chrome for their advertising strategies also need to closely follow Google's potential sell-off of Chrome. With the close ties between the browser and various ad activities, such a transition would not be instantaneous or smooth and could potentially upend the marketing landscape. Using his keen insights and analytical skills, Matt helps businesses anticipate changes and strategize accordingly to minimize disruption.
Another story that caught everyone's attention is the novel
collaboration between Absolut, Kahlúa, and pop star Sabrina Carpenter for a one-of-a-kind cocktail kit. Inspired by the song “Espresso,” this joint venture showcases how brands can create unique experiences for consumers by partnering with popular figures. As a longtime entrepreneur and CEO of Suzy, a market research software platform that has raised over $100 million, Matt leverages his broad-based knowledge to provide invaluable advice to brands on how to leverage partnerships for greater consumer engagement.
Being a consultant for more than half of the Fortune 500 companies, Matt Britton understands the nerve of consumers and the pulse of the market trends. He captivates his audience with his engaging narrative and a wealth of experience. Whether it's corporate workshops, off-sites, or conferences, Matt's high-energy presentations deliver impactful insights that help organizations navigate through the pressing business issues of our times.
As we step into another year full of promise and uncertainty, the need for clear guidance and strategies to navigate the changeful business landscape becomes even more vital. Possessed of an impressive entrepreneurial background, Matt possesses a unique perspective that can help organizations bridge the gap between their current status and the future they envision.
Contact Matt Britton to learn more about his thought-provoking keynote speaking platform. Navigate the changing business landscapes with insights from one of the leading experts in the industry. By inviting Matt to your corporate events or engaging with his keynote
presentations, you can propel your business forward in this evolving world of AI, new-age consumers, and fast-changing business trends. By doing so, you also gain actionable insights that can fuel your company's growth and development in the years to come.
Contact Matt Britton to inquire about speaking availability for an upcoming corporate conference, offsite, or workshop you are planning.
