In the swiftly fluctuating landscape of the creator economy, there lies one constant – the knowledge and wisdom of one of the most sought-after AI and consumer experts globally, Matt Britton. With a Deep understanding of the intersecting worlds of technology, culture, and business, Britton offers invaluable insights into the trends and developments shaping today’s – and tomorrow's – market landscape, all while delivering these insights in an electrifying fashion via powerful keynote presentations.
Throughout his storied career, Britton has had first-hand experience with the landmark trends that dictate not just the direction of businesses, but the shifting culture and society they exist within. As a seasoned veteran of consulting for more than half of the Fortune 500 and currently helming the CEO position at Suzy, a market research software platform that has raised over $100 million, he understands the very engine that drives businesses in the digital age. More impressively, with his unique storytelling-based approach and infectious energy, Britton produces engagingly impactful dialogues that resonate deeply with corporate audiences at workshops, offsites, and conferences.
The second quarter of the current fiscal year, for instance, surfaced fascinating trends within the U.S. and global creator economy. The most riveting being that funding for these creator startups fell by 8% to $678.9 million in the U.S. and likewise globally with a decrease of 3% to $787.4 million, a landscape that saw the bolstered interest in creator startups from 2021 fade.
But within the ambiance of investor selectiveness, there surfaced opportunities too, particularly for AI startups. For instance, Runway, an AI video generating startup, secured the most funding in the second quarter, raising $308 million in Series D funding and accounting for nearly 40% of the U.S. funding total for the period, showing that ideas with substance and market-readiness still manage to rise above the crests and troughs of investor trends.
The period was also notable for acquisition activities. The
acquisition of influencer marketing firm Captiv8 by Publicis Groupe and independent podcast network Lemonada Media by podcast company PodX Group, strongly indicating the ever-growing convergence of Hollywood and creators. Besides, it is paramount to not neglect the recent flurry of collaborations such as Netflix exploring partnerships with Spotify and the NFL's relaunch of its Top 100 list on X, showcasing a new norm of strategic alliances within the creator economy sector.
Such examples point to the importance of both adaptability and foresight, two qualities that Britton embodies in his work. His keynotes bring these trends to life not as mere data and statistics but as living, breathing narratives that weave together the fabric of business, cultural, and social change.
As the creator economy continues to evolve, adapt, and introduce new challenges and opportunities, so too does Britton bring his deep industry knowledge and storytelling prowess to turn complex insights into an understandable, relatable, and actionable format. No matter the format of presentation, whether it be a corporate workshop, an offsite, or a conference, Britton’s passion and charisma captivate the audience, taking them on a journey through the rapidly shifting landscape of today's global creator economy, lighting the way for the now and what lies ahead.
Do you want to understand the ever-evolving creator economy and prepare your business for the changes ahead? Are you ready for a journey through the changing landscape of the global marketplace under the guidance of an expert, passionate, and seasoned navigator?
Look no further than Matt Britton. Not only can he help explain these complex issues and trends, but he can inspire your audience and organization to adapt and thrive amidst these changes. So, reach out and journey through the ever-changing business landscape with an expert who has a wealth of experience and an engaging storytelling charm. Contact Matt to learn more about his keynote speaking platform – let him help you navigate your journey towards a better
understanding of today’s rapidly shifting economy so you can face tomorrow head-on.
Contact Matt Britton to inquire about speaking availability for an upcoming corporate conference, offsite, or workshop you are planning.
