Staying Ahead of the Curve with Romina Rosado EVP and General Manager Hispanic Streaming at NBCUniversal

In a recent Speed of Culture Podcast episode with Romina Rosado, EVP and General Manager at NBCUniversal Telemundo Enterprises, key points on the transforming media landscape emerged. Emphasizing the importance of diverse content and understanding younger audiences, Romina highlighted the need for adaptable monetization, data analysis, and engagement with multicultural communities. This insightful conversation is a must-listen for media professionals.

Marketing shift seen for Millennial generation

To be sure, that generation has also been reshaped by nontech events. The class of 2015, for example, is an innocence lost generation forever changed by the sobering terrorist attacks of Sept. 11, 2001, and the economic recession at the end of the decade, said Matt Britton, Mr Youth founder and chief executive officer.